Document Global is an agency that works with pre-eminent image makers and creatives across fashion, art & culture. For their official launch I created two reels to showcase the work to date. The first was designed to sit on their landing page and predominately utilises still images. The second is a video focused overview of the featured contributors’ work.
Instagram Story created for the recent ‘Ready Pack’ Nike Football Campaign, with England footballers Foden and Rashford. Supplied with the video edit, my role was to create and apply the hand-drawn scribble GFX onto the edit, as well as animating the ‘Ready Pack’ text lockup, and creating engaging animated visuals with the Swoosh device.
Short self-initiated animation I created to accompany the track ‘Spruce Tops – Bibio’, experimenting with some new visual techniques.
While working with BrandOpus on the new Jell-O rebrand, I was tasked with animating the new logo wordmark and developing the wider motion principles; exploring how text, graphics & patterns come to life, embracing the energetic and playful essence of the brand.
I also worked on a short launch film to showcase the refreshed brand identity, with 3D assets created by Matteo Del Nero.
Document Journal is an independent culture, arts and fashion magazine founded in New York. I was asked by them to explore how their logo wordmark could be brought to life as a simple animated introduction to video content. These are a selection of my proposed approaches.
A series of Netflix case study assets created for Studio Nari’s new website, showcasing their evolution of two of Netflix's most recognisable core brand elements - their stream graphics and typographic system.
Document Journal is an independent culture, arts, and fashion magazine founded in New York. I was asked to produce an email invite for their New York fashion Week event where they were releasing their Winter ’22 issue. I wanted to create something that would convey the information simply but unexpectedly. I drew inspiration from old Windows95 screensavers; the first two videos were earlier experiments and the third is the final design.
Document Journal is an independent culture, arts & fashion magazine founded in New York. I was asked to create an animation for their socials to promote the release of issue no.21 and provide an engaging overview of the inside content.
Glamcult Studio in Amsterdam, asked me to develop a versatile typography theme for issue #124 of their quarterly fashion, art & music magazine, titled ‘Modern Love’. My concept was to create a raw, hand-drawn, human aesthetic – drawing inspiration from the ‘passionate’ writing you might find scrawled on public bathroom walls.
Feeld, Document & fashion designer Ludovic De Saint Sernin threw a collaborative party in New York to celebrate pride, and the LdSS SS24 runway show. I was asked to produce the visuals for the venue’s 10ft LED screen to accompany the DJ’s.
Taking inspiration from 90’s screensavers for the logo animations, I used a glitched, distorted aesthetic, while also incorporating the pride rainbow colours, to create an engaging backdrop for the party. I also utilised footage from the LdSS runway show to create an edit – creating abstract visuals from the existing footage while also highlighting the key looks.
Rooted in the idea of doing things ‘with heart & soul’; the Cathedral City rebrand was centred around a dedication to craft.
Working with BrandOpus, I created a new animated identity and wider motion assets – working on a brand film and producing content for socials, web application and developing a suite of characters that could be used across different platforms.
Block screen-print style illustrations were transformed into a handmade and crafted motion approach that would communicate the human essence and warmth of the brand. The sweeping transitions & reveals in the identity animation and brand assets are a nod to these hand-crafted processes.
Working with B&B Studio, a partner and I were tasked with creating the full suite of illustrations for the new rebrand of Belvoir drinks. Following this, I was then asked to animate the new Belvoir Farm wordmark and explore how the new illustrations would come to life through motion across socials and other digital touch points.
Some visuals pulled from an edit I created to be projected on the walls at the Aspesi & Zalando event celebrating their ‘Cinema Club’ capsule collection. Working with footage from a shoot produced by Idea Culture agency, I created a number of engaging visuals through loops and repetition.
While at Glamcult Studio in Amsterdam, I was asked to develop a typography theme for issue #123 of their quarterly fashion, art & music magazine. This issue explored fluid conceptions of the human body. My concept was to combine widely contrasting type weights to visually reference the idea of diversity and non-conformity.
On-screen GFX created for Rajn – ‘Against the Wall’ music video, directed by Quinn Lovero. For this project I was commissioned to create an imaginary 80’s inspired video game based on the track title. In the video the artist sits playing the game before he starts hallucinating and the game’s character begins to communicate with him through the screen, pulling him into a psychedelic world.
Created as a self-initiated project, I wanted to re-imagine three existing Sonic Youth album cover designs. Drawn to the band due to their experimental and innovative nature, I decided to create both animated visuals for digital use and still imagery for the printed elements.
The Molson Brewery is based in Montreal. It produces the majority of Canada’s top selling beers and is a prominent sponsor of the National Hockey League. While working with BrandOpus, I was tasked with creating an animated identity and the motion principles for the new Molson rebrand. From the brand’s recognisable hexagon motif, a flexible ‘mosaic’ identity was created which can be utilised in diverse patterns and transitions across different touch points.
While at Glamcult Studio in Amsterdam, I was tasked with producing an identity for a new Asian street food restaurant ‘Blauwe Draak’. Whilst drawing inspiration from traditional Asian food market signage, the identity takes a contemporary approach, utilising a dynamic, bespoke wordmark which can be employed both horizontally and vertically. The clean, balanced design combines with more raw material finishes to subtly acknowledge the restaurant’s street food origins.
Animated Christmas card produced for BrandOpus design agency.
Document Global is a creative and advertising agency that works with pre-eminent image makers and creatives across fashion, art & culture. I was asked to create an animated interpretation of their identity to be used across digital touch points. I also produced three social posts to promote the launch of the agency and their newly designed logo wordmark.
Glamcult Studio in Amsterdam asked me to produce a series of illustrations for the bespoke shirt brand ‘Shirt By Hand’; to highlight key aspects of the services they offer. These were used across digital and printed mediums.
Glamcult Studio asked me to produce a bespoke typeface for use in the catalogue for an upcoming exhibition in The Hague, celebrating the progressive thinkers of the Dutch movement ‘De Stijl’. My typeface is inspired by the key principles that defined the work of these famed designers and architects.
Glamcult Studio, Amsterdam, tasked me with designing an identity for ‘Hen & Eggs’, a unique new restaurant opening up in the South of the city, serving solely chicken and egg based dishes.
Using a loose, hand-drawn aesthetic to reflect the simple nature of the food; the logo was created by incorporating an egg shape into the illustration of a chicken’s head, thereby visualising the namesake of the restaurant.
Additional visuals demonstrated how the chicken and egg elements could be used as a flexible theme throughout the identity – as patterns and shapes across different applications.
This illustration was commissioned for the bottle label of ‘Hut’, a new rum brand. The client wanted to capture a sense of exploration based on their own worldly experiences. My approach was to create an illustration that naturally draws in the viewer, allowing their eye to travel through the vibrant depths of a caribbean landscape.
While working at BrandOpus I was tasked with animating the new identity for Vitalite, a sunflower oil based spread. The animation reflects the brand’s playful, hand-made aesthetic and champions the positivity of the sunshine symbol that has long been associated with the brand.